"The world belongs to the enthusiast who can keep cool."
We know about the stereotypical used car salesman with flashy charm and overbearing presence. Many people are trying to sell you something, whether it's their professional product, their beliefs, their worth as a person. How do they do it? Firestorms will quickly flame out; pressure wears down and breeds resistance. An easy, smiling manner can last, all the while the actions do the talking.
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